Spam by Mr. Microscope

In checking my email today I notice one with the subject of "Software" sent to me by my good buddy Outclassed M. Microscope. I realize people that send spam are unique, but it is beyond me how they would think that anybody would open an email with this name. Do they think I might actually know somebody with this name and be fooled into opening it? Or perhaps I am in such need of "software" that I might want to buy something from a person with this name? Perhaps they deserve kudos in the imagination department, but I'm a little flummoxed by it all.